Yellowfin’s award winning Location Intelligence makes it easy for you to put dynamic maps onto any report or dashboard. Merging your spatial data with your traditional Business Intelligence data will put your business on the map.
More than 70% of your data has a location component. Traditional BI tools typically just offer tables, grids and charts - no maps. This only tells part of the story. With Yellowifn’s map visualizations, you can quickly relate BI data to locations that are meaningful to your business and detect geographic trends, such as customer clusters or outliers.
With Yellowfin, you can effortlessly merge your spatial and regular data in a wide variety of mapping format - from basic Google maps, to GIS data sets and Web Map Services (WMS). Yellowfin lets you rapidly integrate or create mash-ups using your existing GIS tools – such as ESRI or MapInfo – via WMS.
Geographic visualizations are complete. Mapping your data doesn’t just allow you to see where you are - it allows you to see where you aren’t! Gain instant insight into the potential markets that you may be missing out on. Discover where your next big opportunity is with Yellowfin.
Set your maps in motion to see changes over time. Yellowfin’s map animation allows you to ‘replay’ a data set to understand how trends and hot spots are moving geographically.
The ability to overlay demographic or statistical data - such as per capita income - onto your maps provides you with an additional level of analysis and understanding. However, layering is difficult using traditional database and BI techniques. Yellowfin makes creating multilayered maps – and that ‘a ha’ moment – easy.