5 Key Data Analytics Features You Need In Your SaaS Product

Gartner forecasts that revenue from the Software as a Service (SaaS) market will reach an estimated $123 billion in 2021.

This growth can mainly be attributed to companies rearranging their operations as they recover from the impact of the COVID-19 pandemic. With revenue expected to reach $436.9 billion in 2025 at a compound annual growth rate (CAGR) of 12.5%, getting a strong foothold in the SaaS product market is proving to be highly lucrative for companies worldwide.

The competition is high in this fast-growing industry. Those who successfully keep up with customer demand know that embedded analytics has become a standard part of what users now expect from their cloud-computing software applications.

But what, exactly, are “embedded analytics” and which features should you be looking to include in your SaaS product?

This eBook takes a closer look at the five key data analytics features to consider for your SaaS product and why expecting users to rely solely on dashboards for their BI needs simply isn't enough anymore.