We identify better business opportunities faster.

Growing your business is our business

Our passion is helping our customers grow and optimize their business. We do that by making it easier and faster to discover, understand, and act on business opportunities.


AI, machine learning, and unicorns, oh my

Phew, that will improve our SEO. But not necessarily your business. We sell solutions, not buzz words and myths. We deliver the only products that automate data discovery and create organizational understanding and alignment…and, yes, they leverage some AI and machine learning. But very few unicorns.

“Yellowfin’s ease-of-use has allowed us to seamlessly integrate the data technology into our everyday operations, introducing it to non-technical business users without painfully changing business processes. The ability to cater for all those different user types has solved one of our biggest challenges, been key to user adoption and delivered valuable insights.”


“EMA considers Yellowfin to be a leader in the use of AI, machine learning, contextual storytelling, and social communication for business intelligence.” 


That’s very suite

Our analytics suite is made up of five products, each of which can be purchased and run independently. Or you can buy them as an integrated solution. Either way, you can fill the gaps you have in your analytics environment to drive the insights you need.

Making a world of difference

With Yellowfin teams in Australia, Europe, Japan, and North America, we support more than 27,000 organizations and more than 3 million users in more than 75 countries and across all industries. We sell direct and through our more than 300 partners, and we’re also very popular with software vendors, who embed us in their software.

We take that personally

We’re fortunate to be covered by the best analysts in the industry. Among our many accolades, we recently ranked among the Top 5 analytics platforms across all 15 Gartner Critical Capabilities for Analytics and Business Intelligence Platforms, 2018.

Yellowfin recognized as a “Strong Performer” in “The Forrester Wave™: Enterprise BI Platforms With Majority On-Premises Deployments, Q3 2017” report.


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Magic Quadrant: 5 Consecutive Years

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Strong Performer - Forrester Wave

Customer care

Customers pay our bills – not venture capitalists. That keeps our focus on you, which drives our passion for solving real customer problems through innovative technology and a friendly engagement.

Watch how we find the missing link

Please put all of that to the test by requesting a product demo today.

Yellowfin Customer Care

Thanks for trying Yellowfin

Please complete the form below to request your copy of Yellowfin today.