Gartner has identified the impact of social media as one of four broad trends that will change IT, and the economy, in the next 10 years.
Speaking in the keynote presentation at Gartner Symposium/ITxpo in Sydney on Monday, Peter Sondergaard, senior vice president at Gartner and global head of Research, said that the business impact of social computing over the next decade will be enormous.
“Social computing, not Facebook, or Twitter, or LinkedIn, but the technologies and principals behind them, will be implemented across and between all organizations. It will unleash yet to be realized productivity growth, it will contribute to economic growth,” said Sondergaard.
Sondergaard went on to explain that the underlying ethos, culture and attitudes which shape popular social computing platforms, will pervade enterprise computing practices, and blur the boundaries between personal and professional activities.
At Yellowfin, we’ve been working feverishly to harness the power of the collaborative components inherent in social media platforms.
The latest release of our Business Intelligence (BI) software – Yellowfin 5.1: Visualize, Socialize & Decide – will include social media style features to boost corporate knowledge-sharing capabilities and facilitate faster, more accurate decision-making. Yellowfin 5.1 will be launched on November 30 in an exclusive series of Webinars and made available for general use from Friday 3 December.
For interests sake
The Gartner researcher identified the other three major trends to impact enterprise IT over the ensuing decade as Cloud Computing, Context Aware Computing and Pattern-Based Strategy.