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Yellowfin was founded to address the cost and complexity of traditional BI tools. Sure, some aspects of analytics are highly complex – however, what business people want and need often is not.
We believe analytics should be approached with a business first approach, instead of being a technical tool set built just for data specialists. As a result, Yellowfin have been first to market with many innovations in the Data and Analytics industry, with intuitive features that put the business user first such as Stories and Signals.
Our products focus on providing simple and intuitive ways for business people, whether in strategic or operational roles, to consume and act on their data.
Our vision is to empower our customers to transform their business with data. The power of data is to intimately know your business and to be able to react quickly to changes by re-aligning to markets as things change or bring new products and services to market quickly when opportunities arise.
Basic operational reports and dashboards provide the bare minimum for organizations to extract value from their data. To truly transform a business with data you need to be able to:
Yellowfin is an innovative suite of data and analytic products that enables our customers to extract transformational value from their data. Our customers do this by creating exceptional analytic experiences for their employees, customers or suppliers. Our suite allows you to:
Yellowfin is unique in the market. No other data and analytics product has as broad or as deep a range of functionality. The three biggest differences are:
“Yellowfin’s single platform includes one of the broadest ranges of capabilities, spanning data preparation, reporting with scheduled distributions, visual exploration and augmented analytics.”
Yellowfin supports three main use cases:
Embedding Analytics into software applications
Build Analytical Applications